Windows Phone has been picking up steam lately,launching the platform in China just yesterday and making headway as one of Nokia’s primary partners.
But when it comes to buying Windows Phone, the big hesitation for just about everyone is apps. Both the Android Market and the App Store have surpassed half a million apps each, but today Microsoft has an exciting (albeit smaller) bit of good news to share.
The Windows Phone Marketplace has topped 70,000 apps. That’s up from 50,000 in December and 60,000 in January.
Long-time Microsoft watchers like me are marveling at the company’s transformation. Slowly but surely, the siloed behemoth that once couldn’t get its desktop and mobile operating system teams to talk to each other is now starting to glide forward as one vast entity. The most visible refection of this sea change: design.
It’s no secret that, across Microsoft’s products, especially in software, there is now a single design language defined by reductionism, typography and unadorned shapes and colors. The look is called Metro, but if you think it only explains the look and feel of Windows 8, Windows Phone, Zune Marketplace and Xbox Live, you’d be wrong. As Microsoft designers explained during a recent and rather intimate panel discussion in Soho, Metro is a design philosophy with five core tenants that they say help drive product design and delivery throughout the Redmond, Washington company.